Business + Sustainability Coach

Hands-on coaching to help SME owners & leaders integrate sustainability practices into everyday business decisions.

  • Price: One-off fixed fee

    A clear, honest assessment of your business and sustainability baseline.

    • P&L, cash-flow, customer feedback, products, proposition

    • Review of risks, gaps, and opportunities

    • Where sustainability can protect value, reduce cost, or open growth

    • Practical recommendations that align with your business model

    Who it’s for: Leaders who want clarity on where they stand and a practical starting point.

  • Price: From £499 / month — pause or stop anytime

    Ongoing support to embed sustainability into everyday decisions.

    • Monthly sessions to apply sustainability & ESG to strategy, operations and growth

    • Practical tools and metrics to track progress

    • Guidance on compliance, risk, cost management and market opportunities

    • Accountability so change actually happens

    Who it’s for: Founders, owners, MDs or senior leaders who want hands-on help to make sustainability & ESG work commercially.

  • Price: From £700 / day — flexible days

    Senior-level leadership without a full-time hire.

    • Hands-on support to implement your sustainability strategy

    • Commercial oversight: pricing, positioning, growth with a sustainability lens

    • Support with stakeholders, investors, clients and regulators

    • Short-term sprints or longer part-time engagements

    Who it’s for: Businesses needing senior-level expertise to move faster and embed sustainability across the company.

Why It Matters

Running an SME is tough. Growth, profit, people, compliance, risk. It’s a lot.


Sustainability often feels like one more thing on the list. But it shouldn’t be. Done right, it strengthens your business: protecting value, reducing risk and opening new opportunities.

Gavin Miller MBA, FCIM

Cambridge Institute for Sustainability Leadership | BSI Net Zero Certified | Corporate Governance Institute Best Practice in ESG and Risk Management | Carbon Literacy Facilitator

e | gavin@gavinmiller.co

m | 07884 000 848

“What really sets Gavin apart is how well he gets both the sustainability world and the commercial one.”

“We had a brilliant workshop with Gavin. Lots of fantastic insights and a whole new perspective on sustainability and marketing in a sustainable world.”

“Gavin wears his expertise lightly and helped us start making meaningful changes.

“He brought our teams along for the ride and helped us talk to clients about sustainability in a way that felt honest, inspiring, and practical.”

"I've worked with Gavin for the past two and a half years and have found him to be a truly inspirational leader. His expertise in running businesses (and turning them around!) is second to none.”

How I help

1. Business Sustainability Audit

A clear picture of where your business stands today. Identify risks, gaps, inefficiencies, and opportunities where sustainability can protect value and unlock growth.

2. Business Sustainability Coaching

Hands-on, ongoing coaching to embed sustainability into everyday business decisions:

  • Monthly 1:1 sessions tailored to your goals

  • Practical tools, metrics, and step-by-step actions

  • Support on compliance, risk, cost management, and market opportunities

  • Cancel or pause anytime

3. Fractional Business Sustainability Director

Part-time senior leadership for businesses needing embedded expertise to execute sustainability and commercial strategies:

  • Hands-on support inside your business

  • Build scalable operations and governance with sustainability at the core

  • Flexible days per month, tailored to your needs

Hello, I'm Gavin.

I know what it's like to hit a plateau in business, feel overwhelmed, or need to change and transition fast. Over 25+ years, I've been consistently hired for "growth" roles but often walked into businesses that needed fundamental transition work first.

Whether it was joining a business to "build and grow" only to discover weeks of cash left, or being brought into agencies that weren't as profitable as they appeared, or businesses that needed to change their business model, I've learned that businesses often think they "just need more sales" when they actually need to redesign how they operate.

And increasingly, that redesign includes sustainability, not as a compliance burden, but as a competitive commercial advantage and risk management strategy.

I've led Media and Marketing businesses through tough markets, digital disruption and major change, including a pandemic. My approach is practical, honest and focused on what works in the real world.

You don't need expensive consultancy. You want clarity, coaching, practical guidance, flexibility, expertise when you need it, someone who's been there and at a price that makes sense.

That's what I offer. Whether you need business coaching & consulting, sustainability coaching & consulting, or both, delivered through structured sessions or part-time leadership.

With 25+ years' experience in media and marketing, plus sustainability leadership training, including roles as Commercial Director at BBC Worldwide, Marketing Director at Universal Pictures, and leading SMEs through change and transition, I can help you redesign your business model, identify new markets and build profitable, responsible growth. In these disruptive times, that also means helping you make smart, profitable decisions about AI adoption and sustainability practices, without getting lost in the hype.

I'm not a life coach. I provide business and sustainability coaching & consulting, plus part-time leadership for SMEs, grounded in real-world experience and delivered in bite-sized chunks.

How I work:

Business Audit – Fixed Fee

Business Sustainability Coaching – From £499/month OR

Fractional Sustainability Director – up to £700/day

Testimonials

  • "I've worked with Gavin for the past two and a half years and have found him to be a truly inspirational leader. His expertise in running businesses (and turning them around!) is second to none. I have learned more from him about business strategy, commercial awareness and people management in the past two years than I have during my entire 17-year career in publishing. Not just a great leader, mentor and businessman, but also a good friend."

    Zoe Francis-Cox, CEO Dialogue Content Agency

  • "What really sets Gavin apart is how well he gets both the sustainability world and the commercial one. That mix meant we ended up with a strategy that wasn’t just ‘nice to have’ but something people could get behind and deliver. He brought our teams along for the ride and helped us talk to clients about it in a way that felt honest, inspiring, and practical. He made a big difference to our journey. I’m really glad we had him on board and I wouldn’t hesitate to recommend him to anyone looking to do sustainability properly."

    Group Managing Director, Field Sales and Marketing Agency

  • "Gavin was a great mentor to me during our time working together, he balances his experienced strategic focus and macro view of a business with being able to dig into the detail and understand the minutiae of a commercial deal or periodic financial performance. He challenges the team he places around himself to continue to develop and achieve, increasing their potential and allowing them to add real value outside their defacto role, creating success for both the business and his reports."

    Jamie Kent Finance Director, Archant Dialogue

  • "I worked closely with Gavin as his client in my previous role as Marketing Director of AGA Rangemaster. I found him to be highly efficient, extremely competent and always ready to present new ideas for extending brand reach, in particular his ability to blend a really good understanding of our business with the the changing digital, marketing and consumer landscape."

    Ex Marketing Director Aga Rangemaster

  • "Fremantle Media hired Gavin Miller for his expert skills and strategic mindset to help the company form, develop and deliver its Children’s brand strategy. This has delivered significant incremental revenue streams to the company. In addition Gavin has presented to the division on the changing media landscape and how to align our strategy to best drive profits given such change. We plan to use his services again"

    David Bealing, ex Commercial Director Fremantle Media

  • “We had a brilliant workshop with Gavin – lots of fantastic insights and a whole new perspective on sustainability and marketing in a sustainable world. The course sparked a lot of conversations within the team and will definitely shape our approach to sustainability in our future campaigns.”

    German National Tourist Board

  • “Gavin is consistently helpful, knowledgeable and a pleasure to work with. He’s helped us to get started with clarity about sustainability and what this means in practice, well beyond carbon footprints. Thought-partnership in these early stages has been invaluable. Gavin wears his expertise lightly and a very engaging introductory workshop has helped the team to start making meaningful changes.”

    Saskie Dorman NHS Palliative Care Consultant

  • “I wish I’d known then, whilst running SME businesses, what I know now. How the principles of ESG, Sustainability and Responsible Practices really can improve a business, its marketing, operations and enhance its reputation. It has made a world of difference.”

    MD Retail Business

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